The main aspects that I like about this range of packaging design are;
- The bright colours which are consistant through the range.
- The untraditional tissue box shape.
- The image works well around all sides; it joins at the corners, instead of looking like 4/5 different images, it looks like 1 thats been spread around the box.
- The fact that its a tissue box...but it somehow has a kind of mouth watering effect.
- They're bold and would definately stand out and attract attention if you had them in your living room - but they aren't ugly and they have a summery feel.
'Los Angeles-based illustrator Hiroko Sanders created the illustrations for the new Kleenex® Brand tissue box series. The challenge was to create artwork that embodies the spirit of summer, and that works uniquely with the shape of the cartons. The facial tissue cartons each depict a different fruit, rendered with a stylized realism that leverages the graphic design and illustration against the unique structure of the boxes. '
- The fact that its a tissue box...but it somehow has a kind of mouth watering effect.
- They're bold and would definately stand out and attract attention if you had them in your living room - but they aren't ugly and they have a summery feel.
'Los Angeles-based illustrator Hiroko Sanders created the illustrations for the new Kleenex® Brand tissue box series. The challenge was to create artwork that embodies the spirit of summer, and that works uniquely with the shape of the cartons. The facial tissue cartons each depict a different fruit, rendered with a stylized realism that leverages the graphic design and illustration against the unique structure of the boxes. '
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